The competitive environment for Consumer Packaged Goods (CPG) companies and household products is second to none. For this reason it is extremely important for your packaging and labels to clearly identify your brand, your message, and be appropriate for your target market as well as your production environment.
ABS-LABELS can help you achieve the package image you want for your product. We have the experience designing custom labeling solutions for a wide variety of container shapes, sizes, and types. We know how to select the best materials to ensure that your packaging performs on your manufacturing lines, through packing and transit, on the shelf, and after the consumer takes it home. We bring your custom labels to life.
With all the other choices out there, you want your customers to be able to easily locate and choose your product from among all the other similar products on the shelf. Our marketing department stays up to date on the latest trends and technologies to give your package the edge it needs to stand out from the rest.
Packaging is more important than any other marketing element in establishing your brand and identity. The challenge is to differentiate your product in the competitive household products industry. ABS-LABELS has the experience to help your product get noticed.
Whether your product needs a upscale, high-end look to sell into a Gourmet Grocery Store or a low cost alternative for placement in the increasingly competitive Club Store environment, we can create the correct packaging for your target consumer. More than ever before consumers are reading labels. They want to be informed. Your custom labels and packaging needs to tell the consumer what they want and need to know. It should inform the consumer of any product improvements and communicate that the product has the latest in technological advancements.
No matter where in the development process you are with your packaging design, NOW is the right time to give us a call. We will help you pick the right material, use eye-catching graphics, choose the right print process, and coordinate appropriate color schemes. We can also print a concept label for you or 5000 sales sample labels to distribute to your sales force. Whatever your needs, we can make it happen.